ICICI Prudential FMCG Fund vs Nippon India Consumption Fund
Direct Plan, Growth option · Data as on 30-10-2026
ICICI Prudential FMCG Fund is a Thematic fund and Nippon India Consumption Fund is a Thematic fund. In the 3 years to 30-10-2026, ICICI Prudential FMCG Fund (Direct) returned −4.5% a year and Nippon India Consumption Fund (Direct) returned 8.5% a year. ICICI Prudential FMCG Fund charges 1.68% a year and Nippon India Consumption Fund 0.91% (Direct plans). Their portfolios overlap 30.8%: they hold 20 of the same securities.
ICICI Prudential FMCG Fund
Thematic
- 3 year return
- −4.5%
- Expense ratio
- 1.68%
- NAV
- ₹414.63
Nippon India Consumption Fund
Thematic
- 3 year return
- 8.5%
- Expense ratio
- 0.91%
- NAV
- ₹204.46
Which is better, ICICI Prudential FMCG or Nippon India Consumption? Key differences
It depends on what you want from the fund. These are the differences in numbers, from the data on this page.
- Nippon India Consumption returned more over 5 years: 10.8% a year against 3.6%.
- Nippon India Consumption returned more over 3 years: 8.5% a year against −4.5%.
- Nippon India Consumption costs less: 0.91% a year against 1.68% (Direct plans).
- ICICI Prudential FMCG swung less over 3 years: a standard deviation of 12.5% a year against 13.1%.
- Nippon India Consumption fell less in its worst fall since 02-01-2013: −31.0% against −32.9%.
- Nippon India Consumption is the larger fund: ₹2,255 Cr against ₹1,508 Cr.
- Their portfolios overlap 30.8%: 20 of the same holdings.
Past returns do not promise future returns. This page is information, not investment advice.
Key facts
From each fund's scheme summary document and AMFI
| Fact | ICICI Prudential FMCG Fund | Nippon India Consumption Fund |
|---|---|---|
| Fund house | ICICI Prudential Mutual Fund | Nippon India Mutual Fund |
| Category | Thematic | Thematic |
| AUM | ₹1,508 Cr (30-09-2026) | ₹2,255 Cr (30-09-2026) |
| NAV | ₹414.63 (Direct) | ₹204.46 (Direct) |
| Expense ratio (Direct) | 1.68% | 0.91% |
| Expense ratio (Regular) | 2.41% | 2.20% |
| Riskometer | Not available | Very High |
| Benchmark | Not available | Nifty India Consumption TRI |
| Launch date | Not available | 30-09-2004 |
| Minimum investment | Not available | ₹5,000 |
| Lock in | Not available | None |
| Fund managers | Not available | Kinjal Desai |
| Exit load | Not available | Exit load of 1% if redeemed within 1 month. |
ICICI Prudential FMCG vs Nippon India Consumption: Returns Comparison
Returns as on 30-10-2026. Up to one year they are absolute returns. Longer periods are a rate per year.
| Fund | 1M | 3M | 6M | 1Y | 3Y | 5Y | 10Y |
|---|---|---|---|---|---|---|---|
| ICICI Prudential FMCG Fund (Direct) | −2.70% | −11.43% | −13.09% | −22.44% | −4.46% | +3.65% | +8.67% |
| Nippon India Consumption Fund (Direct) | −1.62% | −8.78% | −2.35% | −11.34% | +8.47% | +10.81% | +12.40% |
| Thematic average | −2.09% | −4.52% | +0.86% | −1.22% | +13.76% | +11.62% | +13.76% |
Category average: the average of the 235 Thematic funds, same plan type.
ICICI Prudential FMCG vs Nippon India Consumption: Year-wise Returns
| Year | ICICI Prudential FMCGICICI Prudential FMCG | Nippon India ConsumptionNippon India Consumption |
|---|---|---|
| 2026to date | −20.48% | −9.20% |
| 2025 | −0.20% | +4.47% |
| 2024 | +1.57% | +20.27% |
| 2023 | +24.33% | +28.29% |
| 2022 | +19.34% | +15.71% |
| 2021 | +20.45% | +33.19% |
ICICI Prudential FMCG vs Nippon India Consumption: Rolling Returns
Every holding period of both funds, against Nifty FMCG TRI, the benchmark of ICICI Prudential FMCG Fund
Rolling returns
Every 3-year holding period, 2,666 of them, one for each trading day from 04-01-2016 to 30-10-2026: the yearly return (CAGR) of each, plotted on the day it ended. One lucky or unlucky start day cannot flatter or hide a fund.
ICICI Prudential FMCG Fund (Direct)
Nippon India Consumption Fund (Direct)
Nifty FMCG TRI
to
Nov 2016Sept 2015
to
Sept 2018Jul 2017
to
Jul 2020May 2019
to
May 2022Mar 2021
to
Mar 2024Dec 2022
to
Dec 2025
How the periods spread
| Fund | Below 0% | 0-5% | 5-10% | 10-15% | 15-20% | 20-25% | Above 25% | Mean | Median | Lowest | Highest | Beat benchmark |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| ICICI Prudential FMCG | 3.9 | 5.0 | 15.3 | 36.7 | 29.2 | 8.3 | 1.7 | 13.2% | 13.9% | −5.2% | 29.4% | 55% |
| Nippon India Consumption | 2.2 | 8.0 | 20.6 | 15.5 | 17.8 | 18.1 | 17.8 | 15.8% | 16.5% | −7.3% | 36.2% | 66% |
| Nifty FMCG TRI | 3.5 | 3.7 | 29.0 | 28.7 | 26.3 | 8.8 | 0.1 | 12.4% | 11.7% | −4.5% | 27.5% | -- |
The table shows the % of periods in each return band; a darker cell holds more of them. Lumpsum: the yearly rate (CAGR) from a period's first NAV to its last. SIP: the XIRR of the monthly instalments. The benchmark is Nifty FMCG TRI, over the same periods. "Beat benchmark" counts the periods in which the fund did better. Every fund is measured over the days all of them have, from 02-01-2013. Past returns do not promise future returns.
ICICI Prudential FMCG vs Nippon India Consumption: SIP and Lumpsum Returns
What the same monthly or one-time investment would be worth in each fund today, from their own NAV history
Growth of an investment
₹10,000 on the first trading day of every month, from 02-01-2013 to 30-10-2026: 166 instalments, ₹16,60,000 in all.
| Investment | Invested | Value now | Gain | Return a year |
|---|---|---|---|---|
| ICICI Prudential FMCGICICI Prudential FMCG Fund (Direct) | ₹16,60,000 | ₹29,76,357 | ₹13,16,357 | 8.0% |
| Nippon India ConsumptionNippon India Consumption Fund (Direct) | ₹16,60,000 | ₹44,87,894 | ₹28,27,894 | 13.4% |
ICICI Prudential FMCGICICI Prudential FMCG Fund (Direct)
Nippon India ConsumptionNippon India Consumption Fund (Direct)
Amount invested
From each plan's published NAV (Growth option), over the same days. Return a year: XIRR for a SIP, CAGR for a lumpsum, shown for a year or more. It does not include exit load, stamp duty or tax. Past returns do not promise future returns.
ICICI Prudential FMCG vs Nippon India Consumption: Risk and Drawdowns
How much each fund swings, and the worst fall over the same days
Risk and return
| Measure | ICICI Prudential FMCG Fund (Direct) | Nippon India Consumption Fund (Direct) |
|---|---|---|
| Return (CAGR) | −22.44% | −11.34% |
| Standard deviation | 13.81% | 14.82% |
| Sharpe ratio | -2.01 | -1.12 |
| Sortino ratio | -2.55 | -1.47 |
| Maximum drawdown | −23.8% (23-10-2026) | −18.5% (31-03-2026) |
| Beta | 0.91 | 0.96 |
| Alpha | −3.06% | −1.39% |
From daily NAVs, 30-10-2025 to 30-10-2026. Standard deviation: how much the daily value swings, scaled to a year. Sharpe: return above the risk-free rate (NSE's overnight rate index) per unit of swing. Sortino: the same, counting only the falls. Beta and alpha compare each fund with its own benchmark's TRI.
| Measure | ICICI Prudential FMCG Fund (Direct) | Nippon India Consumption Fund (Direct) |
|---|---|---|
| Return (CAGR) | −4.46% | +8.47% |
| Standard deviation | 12.52% | 13.07% |
| Sharpe ratio | -0.84 | 0.19 |
| Sortino ratio | -1.15 | 0.26 |
| Maximum drawdown | −32.9% (23-10-2026) | −23.9% (31-03-2026) |
| Beta | 0.88 | 0.90 |
| Alpha | −1.92% | −2.05% |
From daily NAVs, 30-10-2023 to 30-10-2026. Standard deviation: how much the daily value swings, scaled to a year. Sharpe: return above the risk-free rate (NSE's overnight rate index) per unit of swing. Sortino: the same, counting only the falls. Beta and alpha compare each fund with its own benchmark's TRI.
| Measure | ICICI Prudential FMCG Fund (Direct) | Nippon India Consumption Fund (Direct) |
|---|---|---|
| Return (CAGR) | +3.65% | +10.81% |
| Standard deviation | 11.90% | 13.07% |
| Sharpe ratio | -0.18 | 0.38 |
| Sortino ratio | -0.25 | 0.53 |
| Maximum drawdown | −32.9% (23-10-2026) | −23.9% (31-03-2026) |
| Beta | 0.82 | 0.88 |
| Alpha | −0.95% | +0.80% |
From daily NAVs, 29-10-2021 to 30-10-2026. Standard deviation: how much the daily value swings, scaled to a year. Sharpe: return above the risk-free rate (NSE's overnight rate index) per unit of swing. Sortino: the same, counting only the falls. Beta and alpha compare each fund with its own benchmark's TRI.
| Measure | ICICI Prudential FMCG Fund (Direct) | Nippon India Consumption Fund (Direct) |
|---|---|---|
| Return (CAGR) | +10.28% | +12.59% |
| Standard deviation | 14.04% | 15.56% |
| Sharpe ratio | 0.30 | 0.42 |
| Sortino ratio | 0.42 | 0.58 |
| Maximum drawdown | −32.9% (23-10-2026) | −31.0% (23-03-2020) |
| Beta | 0.81 | 0.85 |
| Alpha | +1.42% | +0.59% |
From daily NAVs, 02-01-2013 to 30-10-2026. Standard deviation: how much the daily value swings, scaled to a year. Sharpe: return above the risk-free rate (NSE's overnight rate index) per unit of swing. Sortino: the same, counting only the falls. Beta and alpha compare each fund with its own benchmark's TRI.
Drawdowns
How far below its previous high each one was on every day: the falls an investor had to sit through. 0% means it was at a new high.
ICICI Prudential FMCG Fund (Direct)
Nippon India Consumption Fund (Direct)
Nifty FMCG TRI
| Fund | Worst fall | High before it | Bottom | Back at the high | Time to climb back | Below its high today |
|---|---|---|---|---|---|---|
| ICICI Prudential FMCG Fund (Direct) | −32.9% | 23-09-2024 | 23-10-2026 | Not yet | -- | −31.7% |
| Nippon India Consumption Fund (Direct) | −31.0% | 13-02-2020 | 23-03-2020 | 18-08-2020 | 5 months | −17.2% |
| Nifty FMCG TRI | −33.7% | 23-09-2024 | 23-10-2026 | Not yet | -- | −32.3% |
From daily values since 02-01-2013, the first day every fund has.
Rolling standard deviation
Whether the swings have grown or calmed over time: the standard deviation of daily changes over every 1-year window, scaled to a year, plotted on the window's last day. Higher means a bumpier ride.
ICICI Prudential FMCG Fund (Direct)
Nippon India Consumption Fund (Direct)
Nifty FMCG TRI
Whether the swings have grown or calmed over time: the standard deviation of daily changes over every 3-year window, scaled to a year, plotted on the window's last day. Higher means a bumpier ride.
ICICI Prudential FMCG Fund (Direct)
Nippon India Consumption Fund (Direct)
Nifty FMCG TRI
Whether the swings have grown or calmed over time: the standard deviation of daily changes over every 5-year window, scaled to a year, plotted on the window's last day. Higher means a bumpier ride.
ICICI Prudential FMCG Fund (Direct)
Nippon India Consumption Fund (Direct)
Nifty FMCG TRI
Against Nifty FMCG TRI
| Fund | Up capture | Down capture | Tracking error |
|---|---|---|---|
| ICICI Prudential FMCG Fund (Direct) | 90% | 79% | 5.19% |
| Nippon India Consumption Fund (Direct) | 90% | 62% | 13.73% |
From month-end values since 02-01-2013. Up capture: a fund's average month when the benchmark rose, as % of the benchmark's; above 100% it gained more. Down capture: the same for months the benchmark fell; below 100% it fell less. Tracking error: how far the monthly returns strayed from the benchmark's, a year; an index fund aims near 0.
ICICI Prudential FMCG vs Nippon India Consumption: Portfolio Overlap
From each fund's latest monthly portfolio: ICICI Prudential FMCG Fund, September 2026; Nippon India Consumption Fund, September 2026
Holdings in common
- Overlap
- 30.8%
- Held by both
- 20
- Only in ICICI Prudential FMCG
- 15
- Only in Nippon India Consumption
- 25
| Security | % of ICICI Prudential FMCG | % of Nippon India Consumption |
|---|---|---|
| Hindustan Unilever Ltd. | 17.63% | 6.52% |
| Varun Beverages Ltd. | 6.61% | 3.50% |
| Britannia Industries Ltd. | 5.78% | 3.33% |
| Tata Consumer Products Ltd. | 6.41% | 2.73% |
| Godrej Consumer Products Ltd. | 5.35% | 2.64% |
| United Spirits Ltd. | 3.87% | 2.47% |
| ITC Ltd. | 18.04% | 1.99% |
| Avenue Supermarts Ltd. | 2.06% | 1.87% |
| Swiggy Ltd | 1.05% | 1.03% |
| United Breweries Ltd. | 0.79% | 2.15% |
| Dabur India Ltd. | 1.72% | 0.73% |
| Pidilite Industries Ltd. | 0.70% | 1.00% |
| Bharti Airtel Ltd. | 0.57% | 1.79% |
| Emami Ltd. | 1.13% | 0.48% |
| Colgate - Palmolive (India) Ltd. | 2.06% | 0.45% |
| Asian Paints Ltd. | 0.40% | 3.43% |
| Sapphire Foods India Ltd | 0.29% | 1.68% |
| Eternal Ltd. | 0.17% | 8.04% |
| Adani Wilmar Ltd | 0.12% | 0.98% |
| Berger Paints India Ltd. | 0.03% | 1.16% |
Overlap: for each holding both funds own, the smaller of its two weights, added up. 30.8% means 30.8% of each fund's money sits in positions the other also holds. Matched by ISIN. Cash and hedged positions are left out.
Largest holdings only in ICICI Prudential FMCG Fund
| Security | % of fund |
|---|---|
| Nestle India Ltd. | 5.66% |
| Marico Ltd. | 4.04% |
| Amrutanjan Health Care Ltd. | 2.21% |
| Radico Khaitan Ltd. | 2.19% |
| EPL Ltd. | 0.98% |
Largest holdings only in Nippon India Consumption Fund
| Security | % of fund |
|---|---|
| Mahindra & Mahindra Limited | 9.28% |
| Bajaj Auto Limited | 4.34% |
| TVS Motor Company Limited | 3.64% |
| Trent Limited | 3.60% |
| InterGlobe Aviation Limited | 3.24% |
Asset and sector split
Share of each fund, from its latest monthly portfolio
Asset allocation
| Asset | ICICI Prudential FMCG | Nippon India Consumption |
|---|---|---|
| Equity | 96.1% | 99.5% |
| Debt | 0.0% | 0.0% |
| Cash and others | 3.9% | 0.5% |
Market cap of stocks
| Market cap | ICICI Prudential FMCG | Nippon India Consumption |
|---|---|---|
| Large Cap | 69.4% | 69.1% |
| Mid Cap | 15.8% | 16.6% |
| Small Cap | 10.4% | 13.8% |
| Not on AMFI's list | 0.6% | 0.0% |
Share of the whole fund. Groups follow AMFI's latest list: Large Cap is the 100 largest companies, Mid Cap the next 150, Small Cap the rest.
Largest sectors
| Sector | ICICI Prudential FMCG | Nippon India Consumption |
|---|---|---|
| Diversified Fmcg | 35.7% | 0.0% |
| Automobiles | 0.0% | 20.2% |
| Retailing | 4.2% | 17.6% |
| Food Products | 14.0% | 6.3% |
| Beverages | 13.5% | 8.4% |
| Consumer Durables | 0.4% | 12.3% |
| Agricultural Food & Other Products | 11.4% | 0.0% |
| Personal Products | 10.8% | 4.3% |
| Diversified FMCG | 0.0% | 8.5% |
The six largest sectors of each fund's stocks, % of the fund.
ICICI Prudential FMCG vs Nippon India Consumption: Expense Ratio
What each plan charges a year, from AMFI's expense ratio file
| Charge | ICICI Prudential FMCG Fund | Nippon India Consumption Fund |
|---|---|---|
| Total expense ratio (Direct) | 1.68% | 0.91% |
| Base expense ratio (Direct) | 1.19% | 0.62% |
| Total expense ratio (Regular) | 2.41% | 2.20% |
| Base expense ratio (Regular) | 1.82% | 1.74% |
The expense ratio comes out of the fund's assets every day, so every return on this page is already after it. Base expense ratio: the fund house's own fee. The total adds brokerage, transaction costs, and levies with GST.
More comparisons
Each fund against the others of its category
Compare ICICI Prudential FMCG with
Compare Nippon India Consumption with
ICICI Prudential FMCG Fund vs Nippon India Consumption Fund: Frequently Asked Questions
What is the difference between ICICI Prudential FMCG Fund and Nippon India Consumption Fund?
ICICI Prudential FMCG Fund is a Thematic fund, Nippon India Consumption Fund is a Thematic fund, run by ICICI Prudential Mutual Fund and Nippon India Mutual Fund. Their portfolios overlap 30.8%. ICICI Prudential FMCG Fund charges 1.68% a year and Nippon India Consumption Fund 0.91%.
Which has given higher returns, ICICI Prudential FMCG Fund or Nippon India Consumption Fund?
Over 1 year: ICICI Prudential FMCG Fund −22.44%, Nippon India Consumption Fund −11.34%. Over 3 years: ICICI Prudential FMCG Fund −4.46% a year, Nippon India Consumption Fund +8.47% a year. Over 5 years: ICICI Prudential FMCG Fund +3.65% a year, Nippon India Consumption Fund +10.81% a year. As on 30-10-2026. Past returns do not promise future returns.
Which has the lower expense ratio, ICICI Prudential FMCG Fund or Nippon India Consumption Fund?
Nippon India Consumption Fund charges less: 0.91% a year against 1.68%. These are the Direct plans' total expense ratios reported to AMFI.
How much do ICICI Prudential FMCG Fund and Nippon India Consumption Fund overlap?
30.8%. They hold 20 of the same securities, the largest shared ones being HINDUNILVR, VBL, BRITANNIA. From each fund's latest monthly portfolio.
Which is better for SIP, ICICI Prudential FMCG Fund or Nippon India Consumption Fund?
Over the last 5 years, a monthly SIP of ₹10,000 from 01-10-2021 to 30-10-2026 grew to ₹5,57,170 in ICICI Prudential FMCG Fund (XIRR -3.5% a year) and ₹7,36,365 in Nippon India Consumption Fund (XIRR 7.4% a year). Both received 61 instalments. Past returns do not promise future returns.
Can I invest in both ICICI Prudential FMCG Fund and Nippon India Consumption Fund?
Yes. 30.8% of each fund's money sits in the same holdings, so some of the two investments would move together.
Sources: NAV and expense ratio from AMFI. Holdings from each fund house's monthly portfolio statement. Fund facts from each scheme summary document.
This page is information, not investment advice. Mutual fund investments are subject to market risks; read all scheme related documents carefully. Past returns do not promise future returns. Figures come from AMFI, NSE, BSE and each fund house's own documents.